Careers

Content Strategist

Pune


BlazeClan is seeking a creative and analytical Content Strategist who can help bring our company vision to life. With a strong understanding of our target audiences and market position, the content strategist will use the power of storytelling to develop, execute and optimize our messaging strategy across all customer touch-points. The right candidate will have a keen understanding of market positioning, brand, and have the ability to turn high-level strategy into reality supported by research, data, and testing.

In this role, you will help define and evangelize the company’s voice through brand guidelines, in-product copy and, in partnership with marketing channel managers, our online presence. This is a high-impact role that will help define our product’s brand to audiences across the globe. If you are passionate about the tech industry, storytelling and data-driven decision making.

Responsibilities

  • Take our high-level company strategy and turn it into compelling messaging and copy that will define our position in the mark
  • Audit and edit user-facing copy across all touch-points while developing brand voice and tone
  • Take our high-level company strategy and turn it into compelling messaging and copy that will define our position in the market
  • Audit and edit user-facing copy across all touch-points while developing brand voice and tone
  • Manage our editorial calendar to ensure timely publication through internal/external resources
  • Conduct keyword and SEO research to understand customers’ needs and suggest new content topics
  • Develop brand guidelines including brand-approved taglines, brand statements and “plug-and-play” copy that can be used by channel managers and other teammates
  • Develop tailored messaging guidelines based on our different user personas
  • Partner with the growth team to develop copy across website and landing pages to improve conversion and engagement rates via A/B tests
  • Manage our editorial calendar to ensure timely publication through internal/external resources
  • Conduct keyword and SEO research to understand customers’ needs and suggest new content topics
  • Develop brand guidelines including brand-approved taglines, brand statements and “plug-and-play” copy that can be used by channel managers and other teammates
  • Develop tailored messaging guidelines based on our different user personas
  • Partner with the growth team to develop copy across website and landing pages to improve conversion and engagement rates via A/B tests

Job Code

Content_Strategist_7_9

Experience

7-9 Years

Blazeclan provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, protected veteran status or genetics in each of the location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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